Mastering Social Media Marketing: From Target Audience to Online Success


In today's digital landscape, social media is the key to unlocking your brand's potential. Join Paris Nash as she breaks down social media marketing and leveraging multiple platforms to drive your business forward.

Here's what you'll learn:

  • Understanding Your Target Audience: Uncover the secrets of audience segmentation and discover how to create content that resonates with your ideal customers.
  • In Real Life (IRL) vs. Online: Explore the connections between real-life experiences and your online brand, creating a seamless and authentic presence across platforms.
  • Pinterest Marketing: Harness the visual appeal of Pinterest to drive traffic, inspire engagement, and amplify your brand's reach.
  • Instagram Mastery: Learn the art of Instagram marketing, from creating eye-catching visuals to using Stories and IGTV effectively.
  • Facebook for Business: Maximize the potential of Facebook, from organic reach to paid advertising, and build a loyal community around your brand.
  • Email Marketing: Unlock the power of email marketing to nurture leads, convert customers, and maintain lasting relationships with your audience.

A follow-up workshop Mastering Social Media Marketing: Q&A - ask the expert is happening on Saturday, October 21 at 11am and on Thursday, November 9 at 12pm.

Paris Nash is an innovative creative and brand strategist dedicated to helping businesses excel in today's competitive digital world. With a sharp eye for detail and a knack for original thinking, Paris forges unique connections with intentional clients. Her passion lies in crafting captivating digital graphics, and she consistently stays ahead of the game by researching competitor strategies and industry trends. Paris uses accessible tools — Canva, social media, website platforms, etc to thrive. With five years of entrepreneurial experience, Paris combines an entrepreneurial spirit with strategic expertise to create tailored branding and marketing plans that set businesses apart.

Central Library
Conference Room 104
Event Registration
Max Signups: 15
# of Submissions: 15
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